Paula Deen take responsibility! Celebrity cook blames social media manager for “brownface” tweet

Screenshot: Twitter
Screenshot: Twitter

Paula Deen is trying to distance herself from the “brownface” tweet she posted Tuesday morning and took down within 45 minutes. She is blaming her social media manager for the insensitive tweet of a photo of her son, Bobby in  “brownface.”

Her unnamed spokesman released a statement to BuzzFeedNews Tuesday afternoon. Here it is:

Screenshot: Twitter
Screenshot: Twitter

I have a problem with this statement. First of all who is the “Paula Deen spokesman?” Why didn’t he or she sign it?

Secondly, is Deen claiming she never approves any social media posts? She never looks at them before they go out? That’s like cooking a dish and not making sure all the ingredients are just right.

It’s very easy to blame an insensitive tweet on someone else. We don’t even know if that social media manager ever existed.

Here’s what I do know. Deen has yet to go on Twitter and apologize for the “brownface” tweet or acknowledge she took it down this morning. But she was quick to tweet something more important to her and that is the sale of her new book. Why not? She knows she has the public’s attention.

Screenshot: Twitter
Screenshot: Twitter

Bad move Paula Deen!  You need to take responsibility not find a scapegoat to take the blame. You need to get off social media, take some classes on what not to post, and then maybe try another comeback next year. 

Rebecca Aguilar is a freelance journalist and founder of Wise Latinas Linked on Facebook and LinkedIn. WLL is a virtual networking group of more than 7,000 Latinas. 

Paula Deen takes down tweet of son in “brownface” after Twitter backlash

I always say “think before your tweet!” I can’t say that loud enough.

This morning celebrity chef, Paula Deen proudly tweeted a photo of one of her cooking segments with the “I Love Lucy” theme.  But there wasn’t much love from many on Twitter when they saw her son Bobby Deen in “brownface” as Ricky Ricardo.

Screenshot: Twitter
Screenshot: Twitter

I’m a fan of “I Love Lucy” and I’ve watched just about everyone one of her shows with Desi Arnaz who played Ricky Ricardo.  I remember the handsome Cuban actor, but he never had a dark tan. Remember Latinos come in different beautiful shades.

The former Food Network star  and her son just don’t get it. What they may find funny and silly can be insensitive to others. Some people asked on Twitter if there such a thing as “brownface.” Yes and it is just as insulting to us Latinos as “blackface” is to African-Americans.

The backlash was swift on social media. Deen took down the Twitter post within 45 minutes. Fortunately I got a screenshot before that happened. Again “think before you tweet.”

Suggestion to Paula Deen and her son, Bobby; hire a diversity team with Latinos on it. They will help you avoid getting involved in another controversy. Why not just stick to cooking?


Paula Deen didn’t offer an apology or even acknowledge she took down her “brownface”  tweet on Twitter.  No she wasn’t going there. But the southern cook knew she was getting the public’s attention today so she decided to take advantage of the situation and sell her new book. Here’s the tweet:

Screenshot: Twitter
Screenshot: Twitter

Once again another bad move. Paula Deen appears to care more about making money than making sure she learns from her mistakes.

Ms. Deen go take a class on “Sensitivity 101” and fire your social media team.

Rebecca Aguilar is a freelance journalist and founder of Wise Latinas Linked on Facebook and Linkedin. 

Latinas on social media unleash on Donald Trump

Photo courtesy: Facebook
Photo courtesy: Facebook

You can’t insult Mexicans and get away with it, even if you are one of the richest men in the country. Even if you are running for President of the United States.

Wise Latinas didn’t hold back their opinions on Facebook about Donald Trump after he called Mexicans who come into this country “rapists” and “killers.” While NBC and Univision appear to be cutting ties with Trump, Latinas on Facebook believe Trump can be put out of business and politics.

Comments from our Wise Latinas Linked Facebook page:

It is not just the pageant. All of us Latinos and Latinas need to boycott every business that benefits this evil, racist man. His hotels, casinos, restaurants, everything! We must send him, and all other like him, a message. -A Marcos, Texas

Childish bored millionaire who has nothing better to do…but make a fool of himself…..IDIOTA — V. Muniz. Texas

He will realize what he has done when his pockets start to feel less fat. Trust that a nation without the Latino buying power and voice is no nation at all. He began it but we Latinos will finish it!–I. Davila

Fuera! Fuera! Fuera! – J.Castro

I’ve never been more motivated to encourage Latinos to vote. As bad as Trump is behaving in public, there are many more who would like nothing more than to quiet Latinos. — M.Salazar, Texas

I hope that many become inspired and 1. Those working for him quit. 2. No one watch the Miss USA pageant 3. No one participates or purchases any of his franchise. That would show a strong message –J.Rivera

Poor guy, he just doesn’t know much about the real world. All his millions will not buy him a seat to the presidential chair.– M. Ramirez, Texas

We Latinos have to make a statement that you can’t just insult us and get away with it. Then it will have a ripple effect and society will treat us the same way. We have to show how powerful we are as consumers and voters. Because right now, that is NOT respected. – M. Rascon



Rebecca Aguilar is the founder of Wise Latinas Linked, the largest Latina networking group on Facebook and LinkedIn.

Wise Latinas Linked has moved to WordPress

Wise Latinas Linked has moved its blog to WordPress from Blogger. We were with Blogger since 2009 when we formed the virtual group.  We will be moving over our past blogs to this site under “Archives.” The move is because we like the features WordPress has to offer.

Wise Latinas Linked at SMU
Wise Latinas Linked at SMU

Here we will share what our Wise Latinas are sharing on our Facebook and LinkedIn pages. Wise Latinas Linked now has a combined virtual membership of more than 7,000 members. We discuss everything from politics to job openings.

Feel free to join us if you’re a Latina or a woman who works within the Latino community. Also follow us on Twitter @WiseLatinasLink


Rebecca Aguilar
Founder of Wise Latinas Linked

LAPD Officer’s message to Donald Trump “I am a role model…”

Latinos and Latinas around the country continue sending their messages to Donald Trump. Here’s one that caught our attention on Facebook. Los Angeles Police Officer Navi Aicarg reminded Trump that he is a role model and part of the Mexican immigrant community.

Thank you to Erica Isais-Sierra, our Wise Latinas Linked member on Facebook for sharing this post.
Rebecca Aguilar is a freelance journalist and founder of Wise Latinas Linked on Facebook and LinkedIn.

Top Social Networking Group for Latinas

WLL in DAllas
WLL in DAllas

One thing Latinas love to do is share.  We share everything from recipes to job openings.  We’re about paying it forward, giving a helping hand and even a shoulder to cry on.

As my mother says “Goza la vida con ganas.”  A quick translations “Live life with gusto.”

Here at Wise Latinas Linked we’re about sharing and caring.  Join us on Facebook and

We’re a social networking group of about 3,000 Latinas from across the nation and different parts of the world.